Advertising Reports

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Display Case	Search Exposures	Period Display Clicks	All Votes	Industry Average $2.41 ROI
Grizzly Grill Blairsden	912	456	336	$1,098.96
Gumba's II Go	602	227	141	$547.07
Lost Sierra Artists and Crafters	451	85	58	$204.85
Porta-Saloon	78,954	51,973	2138	$125,254.93
Sierra Mountain Properties	1,079	512	367	$1,233.92
TOTAL (5)	81,998	53,253	3,040	$128,339.73

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Legend

• Display Case - Name of business
• Period Display Views - Member's total display views or exposures from their online display case
• Period Display Clicks - This is an actual action by a human (not just an exposure) to learn more
• All Votes - When a person visits an individual display they have the option (when feature turned on) to click that they like this display or service.
• Conservative $0.25 ROI - This display click through value is calculated at a VERY conservative $0.25 vs buying an ad at $1.00 to $2.00 industry average. We find that these reports often offset the full cost of community membership within the first 12 months from the member's launch date.
• Industry Average $2.41 ROI - This display click through value is calculated at an industry average of $2.41. (Wordstream 2024)