Advertising Reports

From
To
Display Case Search Exposures Period Display Clicks All Votes Industry Average $2.41 ROI
Continental Plastic 1,351 644 154 $1,552.04
Kikkoman 928 348 136 $838.68
Lake Geneva Economic Development 787 315 152 $759.15
Mercyhealth 2,936 345 135 $831.45
PremierBank of Whitewater 1,274 573 162 $1,380.93
Radius Packaging 1,196 291 108 $701.31
University of Wisconsin-Whitewater 1,031 485 128 $1,168.85
USG Interiors 790 294 162 $708.54
Village of Williams Bay 1,528 180 106 $433.80
Wisconsin Housing & Economic Development Authority 888 395 142 $951.95
TOTAL (10) 12,709 3,870 1,385 $9,326.70
AMCPB: 387 TOTAL: 3,870

Legend

  • Display Case - Name of business
  • Period Display Views - Member's total display views or exposures from their online display case
  • Period Display Clicks - This is an actual action by a human (not just an exposure) to learn more
  • All Votes - When a person visits an individual display they have the option (when feature turned on) to click that they like this display or service.
  • Conservative $0.25 ROI - This display click through value is calculated at a VERY conservative $0.25 vs buying an ad at $1.00 to $2.00 industry average. We find that these reports often offset the full cost of community membership within the first 12 months from the member's launch date.
  • Industry Average $2.41 ROI - This display click through value is calculated at an industry average of $2.41. (Wordstream 2024)

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